finding value, laying trails
Finding value is what solutioning is for. The way there is to understand the problem properly, then define the approach. The trail comes after, and laying one a team can follow is the leadership part. The same head does the logic and the creative work. We are in Singapore and work across Asia.
What we do
Usually you arrive with a problem that has been solved three times already and is still there, or with more ideas than people to build them. We spend a few weeks with your customers, your numbers and your team until the problem is clear, and then we define the approach. What to build, what to stop. It tends to be smaller than everyone expected.
Then the decision has to become something a team can build. We define what the product does and the order it ships in, and Weave, our design practice, designs how it feels to use.
We run the build. Sometimes with your team, sometimes with ours, and these days often with agents doing work that used to need a team. There is one plan, one place where the facts live, and a working build in front of you every week. Forge, our engineering practice, does the building.
Some companies need a head of product before they can hire one, or between two of them. We take the seat, two days a week, in your meetings, accountable for the roadmap and for the calls nobody else wants to make.
How we work now
Building has become cheap. On our last few builds, work that used to need a team of eight ran as agent sessions working in parallel, each from its own written brief, and one person merged the result after reading every change. The catch is that it has become just as cheap to build the wrong thing. So the work that still needs a good person sits at the two ends. Understanding the problem and defining the approach before anyone builds, and checking what comes back.
Work
Draft for review. Screens are placeholders; clients stay unnamed until we agree what can be said.
Automotive retail software · Australia
We worked out the story, wrote the site and built its opening sequence, where one customer record is drawn as a living system over a single long scroll.
Strategy · Weave · Forge
Hospitality · Singapore
The operator's team could sign in and use it on their own, from guest records to campaigns. Eight agent sessions built it in parallel, and a person read every change before it merged.
Strategy · Forge
Legal services · Singapore
The client's marketplace, which matches businesses with lawyers, had been built by a vendor. We took the codebase over, fixed what was breaking and moved it onto infrastructure the client owns.
Strategy · Forge
The group
Book a conversation
Tell us what you are trying to build, or where you are stuck. One of us will call or write back. The first conversation is free.
Em
Answers about m-anant. A person reads what I can't answer.